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Content Marketing Resources

Content marketing  is a marketing program based on the sharing of quality, credible, and pertinent information – usually on a separate online platform – that generates traffic to a company website and, along with it, interest in a company’s products and services.

The following are some of the key books and resources to help you better understand what content marketing is and how it can help your business. 

Managing Content MarketingGet Content Get Customers: Turn Prospects into Buyers with Content MarketingEpic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing LessContent Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social MediaContent Marketing: Insider's Secret to Online Sales & Lead GenerationContent is Currency: Developing Powerful Content for Web and MobileYoutility: Why Smart Marketing is About Help Not HypeContent Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More That Engage Customers and Ignite Your Business

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