INBOUND MARKETING

Inbound marketing involves creating content and publishing articles in the trade publications your readers read and trust. It helps end-customers understand the value of your products and services.

Inbound Marketing

EARNED MEDIA

Articles published in trade publications is a form of pull marketing. We do not pay for these placements. It is referred to as earned media. End-customers read about the value of your products or services. It is the engine that drives inbound marketing, generating leads and sales.

Earned Media

MARKETING CONTENT CREATION

A marketing content creator can push (or pull) your business forward. We do this with videos, newsletters, blogs, infographics, develop social media strategies, and publish articles in major trade publications.

Marketing Content Creation

UNDERSTANDING DIGITAL MARKETING

Digital marketing involves social media strategies that engage visitors and address their needs and challenges, ultimately resulting in visitors becoming fans and, eventually, customers.

Digital Marketing

THE IMPORTANCE OF MEDIA RELATIONS

Although establishing working relationships with key business-to-business (B2B) trade publication editors takes time, such efforts often prove invaluable to our clients.

Media Relations

EMAIL MARKETING AND NEWSLETTERS

Email marketing and email newsletters have power. They can be designed to educate readers and help market your products and services.

Email Marketing