AlturaSolutions | Inbound Marketing Agency for B2B Industries

  • About
    • Robert Kravitz
  • Solutions
    • Article Publishing
    • LinkedIn Marketing Programs
    • Videos and Graphics
    • Inbound Marketing
    • Social Media Services
    • Email Newsletters
    • Content Marketing
  • Published!!
  • Results
    • Case Study: Introducing the Kaivac No-Touch Cleaning System
    • Case Study. Promoting U.S. Products and Portable Carpet Extractors
    • Case Study: Introducing Enviro-Solutions Cleaning Solutions
    • Case Study: Promoting Green Cleaning and a Green Cleaning Advocate
    • Case Study: Introducing Waterless Urinals
  • Praise
    • AlturaSolutions Client Portfolio
  • Insights
  • Media
    • Newsletters
      • When it Comes to Blogging the Lucky Number is 13?
      • Advertising Is What You Pay For, Publicity Is What You Pray For
      • The 5 Key Characteristics of Content Marketing
      • What Inbound Marketers Need to Know about the Buyer’s Journey
      • The Five Best Practices of Content Marketing
      • Do You Know What Types of Blogs Get the Best Results?
      • Signed, Sealed, Delivered: Are Trade Publications Dead? Nope, Not at All
    • Videos
      • Video: What is PR
      • What We Do
      • How to Hire a B2B Inbound Marketing Company
      • Do You Know the Power of Content When it Comes to Generating Sales?
      • COVID and Marketing. What to do Now?
      • AlturaSolutions Introduces the Brand Accelerator Program
      • Earned Media vs. Branded Articles
      • Steve Jobs
      • Windows 95
      • PRINT IS DEAD, RIGHT?
      • Marketing Content Creation
      • Blogging Power
      • Thinking About Cutting Your Marketing Budget? Maybe Think Again
      • Inbound Marketing/Outbound Marketing What’s the Diff?
      • The Power of PR
      • Video: Chicago Hunkers Down
  • Contact
You are here: Home / B2B Inbound Marketing Improves Marketing Results

B2B Inbound Marketing Improves Marketing Results

We are a B2B Inbound Marketing Agency.

Inbound marketing brings customers to you, attracting them by consistently providing worthwhile content that offers solutions to their problems.b2b inbound marketing

B2B inbound marketing includes powerfully simple steps that bring the customer to you:

  • Content that is helpful to your customer
  • Search engine–optimized blogs
  • Long-form blogs offering valuable information
  • Articles in the trade publications your end-customers read and trust

Each of these components offers an opportunity to make customers aware of the value of your products and services and helps customer interest transform into sales.

Keep these B2B inbound marketing definitions and thoughts in mind:

A marketing program based on the sharing of quality, credible, and pertinent information that generates traffic to a company’s website and, along with it, interest in its products and services … leading to sales.

The essence of an inbound marketing strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty.

Studies indicate inbound marketing generates three times more leads at 62 percent less cost than traditional marketing strategies such as traditional advertising. Inbound marketing has also proven to be especially useful in the B2B marketplace.

How AlturaSolutions Can Help 

Words can lead to sales.

Put words to work with a professional B2B inbound marketing program and see the results:

  • Increase in quality leads. Visitors who take the time to read and understand the content on your site have already developed a connection to your company, making them more comfortable with making a purchasing decision.
  • Increase in sales. With new leads come sales.
  • Cost savings. If more leads are coming in that result in more sales from the inbound marketing site, it may be time to reevaluate the need for other, more costly marketing programs.
  • Customer retention. One of the most valuable benefits of an effective B2B inbound marketing program is that it can keep current customers loyal and “emotionally” connected to your company.
  • Upsell opportunities. A key objective of an effective inbound marketing program is to encourage customers to select more products and services from your company.

AlturaSolutions is a professional and proven B2B inbound marketing agency that has been servicing clients just like you for more than 18 years, achieving great results.

AlturaSolutions Turns Words into Sales | 312-880-8176

b2b inbound marketing

Our Services

  • Inbound Marketing
  • Understanding Earned Media
  • Social Media
  • How Marketing Content Creation Can Pull Your Business Forward
  • Article Publishing and B2B Inbound Marketing
  • Email Marketing

Follow us on Twitter

Tweets by @alturasolutions

Services

  • Inbound Marketing
  • Understanding Earned Media
  • Social Media
  • How Marketing Content Creation Can Pull Your Business Forward
  • Article Publishing and B2B Inbound Marketing
  • Email Marketing

Recent Posts

  • Kaivac Launches New Website
  • Bundled Sales: It’s All in the Bundle
  • Choose Chicago Chooses Kaivac
  • Ensuring Passenger Health on Buses and Public Transportation
  • National Pizza Box Recycling Program Launched

Contact Us

Email: solutions@alturasolutions.com
Phone: 312-880-8176

Office Location: 605 North Michigan Avenue, Chicago, IL 60611

facebook AlturaSolutions twitter AlturaSolutions linkedin AlturaSolutions

Copyright © 2021 Altura Solutions Communications