The Power Of “Buzz” Marketing Is All About Getting The Features And Benefits Of Your Products And Services Out To Your Buyers.

September 2, 2019 By Robert Kravitz

AlturaSolutions Client Portfolio

AlturaSolutions Communications Client Portfolio

August 18, 2019 By Robert Kravitz

With Inbound Marketing the End Customer Comes Knocking on Your Door

Inbound marketing is the sharing of quality and pertinent

August 18, 2019 By Robert Kravitz

Inbound Marketing and Ways to Win Executive Buy-in

August 16, 2019 By Robert Kravitz

Tests Prove Value Of Imaging Technologies

Tests Prove Value Of Imaging Technologies and it is examples such as this that cause healthcare facilities to use imaging technologies to detect if pathogens

August 15, 2019 By Robert Kravitz

Blogging For Attention

Here are some tips and tricks to help promote your blogs, get them found, and turn words into sales

August 8, 2019 By Robert Kravitz

Six Reasons Why Articles Published in Trade Publications Have Power

When it comes to trade publications, they are on the rebound. This is happening because businesspeople want to find a source they can trust.

July 25, 2019 By Robert Kravitz

How Would You Like to Save $6,200?

While B2B organizations are looking into all types of marketing and advertising possibilities today, what continues to be far more powerful—and far less costly—is to have articles published in major trade publications, the ones your end-customers read.

July 23, 2019 By Robert Kravitz

PR, Branded Articles… and the Art of Weaving

The most powerful thing AlturaSolutions brings to the marketing table is writing and publishing articles in major trade publications—the ones your end-customers read. The power comes in the “weaving.” Here’s how this happens. We pitch article ideas to #B2Beditors in a variety of industries, from government and health care to professional cleaning, distribution, food service, […]

July 21, 2019 By Robert Kravitz

Sustainability Dashboard Tools Case Study: Dashboard Helps Push Sustainable Initiatives

The dashboard system helps organizations measure, monitor, and reduce consumption of water, fuel, electricity, and other metrics.

June 10, 2019 By Robert Kravitz

Using the “Cone of Learning” in the Contract Cleaning Industry

Proper training is crucial in the contract cleaning industry. Not only do workers learn how to perform their cleaning tasks most effectively, but the time and investment in training also tends to reduce turnover, an ongoing problem in the industry.