AlturaSolutions is a PR and Communications Agency for the Professional Cleaning and Other B2B Industries

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    • Robert Kravitz
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  • Results
    • Praise
    • Results: Introducing the Kaivac No-Touch Cleaning System
    • Results: Introducing Waterless Urinals
    • Results: Promoting U.S. Products and Portable Carpet Extractors
    • Results: Introducing Enviro Solutions Cleaning Solutions
    • Results: Promoting Green Cleaning and a Green Cleaning Advocate
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    • We Help B2B Experts Become Thought Leaders
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    • Do You Know the Power of Content When it Comes to Generating Sales?
    • COVID and Marketing. What to do Now?
    • Steve Jobs on PR
    • Windows 95
    • PRINT IS DEAD, RIGHT?
    • Thinking About Cutting Your Marketing Budget? Maybe Think Again
    • Inbound Marketing/Outbound Marketing What’s the Diff?
    • The Power of PR
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March 14, 2023 By Robert Kravitz

Case Study. Promoting U.S. Products Carpet Cleaning Products

Case Study. Promoting U.S. Products and Portable Carpet Extractors At a time when many carpet cleaning technicians were moving from portable carpet cleaning extractors to truck-based units, U.S. Products, was concerned that their business would be negatively impacted. All their machines were portables. These were also hot-water portable extractors. In most cases, a hot-water extractor […]

Filed Under: Case Study: Promoting U.S. Products Carpet Extractors, The Power of BUZZ Marketing Tagged With: carpet

October 13, 2022 By Robert Kravitz

Why We Need to Audit Our Way into Cost Savings

audit

With inflation hitting us right and left, senior and long-term care facilities need to audit their way into savings. Everything they purchase, from food to nursing supplies, has gone up in recent months. Meanwhile, senior care staffing costs have also jumped tremendously throughout the country. Jay Moskowitz is the CEO of Visage Senior Living in […]

Filed Under: The Power of BUZZ Marketing Tagged With: distributors, senior care

March 20, 2022 By Robert Kravitz

Does Blogging Still Work?

blogging

  Ninth Annual Blogging Survey Just Released It Says Blogging Still Works Each year, Orbit Media, a leading web design and content marketing firm based in Chicago, releases its annual Blogging Survey. The gist of the survey is to identify what works and what does not when it comes to blogging, also known as content […]

Filed Under: Blog!, The Power of BUZZ Marketing Tagged With: blog marketing, blog post, blog writing, blogging, blogging tips

September 20, 2020 By Robert Kravitz

The new Mercedes-Benz Stadium Is a Trailblazer

mercedes benz stadium

The new Mercedes-Benz Stadium Is a Trailblazer was published for client Waterless Co., In, The Mercedes-Benz stadium adopted a number of water-reducing strategies before it opened.  Among these initiatives are the following Installing high-efficiency toilets that use less water than those required by government regulations; Xeriscaping green space, including planting drought-resistant plants; Selecting mechanicals, such […]

Filed Under: The Power of BUZZ Marketing Tagged With: about the new Mercedes-Benz Stadium, atlanta stadium, mercedes benz stadium, trailblazer

June 19, 2020 By Robert Kravitz

10 Ways to Reduce Water Consumption in Commercial Buildings

water scarcity

10 Ways to Reduce Water Consumption in Commercial Buildings was prepared for client Waterless Co., Inc. The summer months are when water usage and water consumption often surges in North America. And this summer, after years of drought in many parts of the U.S., commercial facilities like office buildings are going to be asked to […]

Filed Under: The Power of BUZZ Marketing Tagged With: water consumption

June 19, 2020 By Robert Kravitz

Five Things Managers Should Know About Sewer Odors

sewer odors

Five Things Managers Should Know About Sewer Odors was prepared for client Waterless CO., Inc. Many schools and commercial facilities are impacted by what is typically known as sewer odors. This is an odor problem that can be worse in areas of a facility that are used infrequently. However, many building managers don’t know what […]

Filed Under: The Power of BUZZ Marketing Tagged With: sewer odors

June 6, 2020 By Robert Kravitz

Content Marketing Case Study: Saving a Family Business with Words

content marketing

“As we were looking for ways to grow, content marketing kept coming up, the experts [we talked to] were all saying ‘You need to be in content marketing’ in order to grow.”

Filed Under: Blog!, The Power of BUZZ Marketing Tagged With: content marketing

June 6, 2020 By Robert Kravitz

The Demise of Cold Calls. The Rise of Content

Inbound marketing services

Telephone cold calls have always been difficult and very hit-or-miss for everyone. But in the past few years, at least in the U.S., they are becoming worthless

Filed Under: Blog!, The Power of BUZZ Marketing Tagged With: cold calls

April 20, 2020 By Robert Kravitz

Manufacturers…You Are Now Publishers

thought leadership marketing

B2B manufacturers must now be publishers. It does not really matter what products your company manufactures or distributes or the services you offer. In order to grow and prosper, you now must also be a publisher, tactfully promoting the features and benefits of your product or service.

Filed Under: Blog!, The Power of BUZZ Marketing Tagged With: AlturaSolutions Communications, blogging tips, buzz marketing, content marketing, pr/communications

Our Services

  • Article Publishing
  • Content Marketing
  • Thought Leadership Marketing
  • Videos and Graphics
  • Digital Marketing
  • Newsletters
  • LinkedIn Marketing
  • Branded Content

Services

  • Article Publishing
  • Content Marketing
  • Thought Leadership Marketing
  • Videos and Graphics
  • Digital Marketing
  • Newsletters
  • LinkedIn Marketing
  • Branded Content

Recent Posts

  • VIDEO: It Wasn’t Advertising that Sold Windows. It was PR
  • Top 10 Mistakes Companies Make about Press Releases
  • Confirmed: Video Marketing is Effective
  • Helping Waterless Company Grow
  • Seven Steps to An Effective Earned Media Strategy

Contact Us

Email: robert@alturasolutions.com

LinkedIn: LinkedIn

Phone: 312-880-8176

Calendly: Calendy

Office Location: 3600 N Lake Shore Drive Chicago, IL 60613

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