AlturaSolutions | Thought Leadership Marketing Agency

  • Home
  • About
    • Robert Kravitz
  • Services
  • Leadership Marketing
  • Results
    • Case Study: Introducing the Kaivac No-Touch Cleaning System
    • Case Study. Promoting U.S. Products and Portable Carpet Extractors
    • Case Study: Introducing Enviro-Solutions Cleaning Solutions
    • Case Study: Promoting Green Cleaning and a Green Cleaning Advocate
    • Case Study: Introducing Waterless Urinals
    • Praise
  • Videos
    • We Help B2B Experts Become Thought Leaders
    • Why Hire AlturaSolutions?
    • Video: What is PR
    • Say, What Do You Know About B2B Marketing Videos
    • What We Do
    • How to Hire a B2B Inbound Marketing Company
    • Do You Know the Power of Content When it Comes to Generating Sales?
    • COVID and Marketing. What to do Now?
    • Earned Media vs. Branded Articles
    • Steve Jobs
    • Windows 95
    • PRINT IS DEAD, RIGHT?
    • Marketing Content Creation
    • Blogging Power
    • Thinking About Cutting Your Marketing Budget? Maybe Think Again
    • Inbound Marketing/Outbound Marketing What’s the Diff?
    • The Power of PR
  • Contact

September 5, 2021 By Robert Kravitz

Shhh…Here Are Your Lucky 13 Ways to Improve SEO Blog Posts

SEO Blog Posts

Shhh…no one knows about these but you, me, and the lamppost.  But these surefire tips will help improve your sites web traffic and prominence in three to five months…guaranteed. Select your keywords before you prepare your blog. This will help you stay focused on your topic, which typically is your keyword(s). Highlight they keywords everywhere […]

Filed Under: Content Marketing Academy Tagged With: seo blog tips

September 1, 2021 By Robert Kravitz

Sites Without Content Marketing are Just Online Ads

inbound marketing services alturasolutions

Sites Without Content Marketing are Just Online Ads

Filed Under: Blog!, Content Marketing Academy Tagged With: andy crestondina, brochuereware, content chemistry, content marketing

August 23, 2021 By Robert Kravitz

Making Old B2B Blogs Interesting Again in Three Easy Steps

native advertising

Here are three ways to make B2B articles more interesting and hook your reader by including catchy titles, employing anecdotes, and incorporating direct quotes.

Filed Under: Blog!, Content Marketing Academy Tagged With: b2b articles, b2b blogs, b2b topics, old blogs

June 1, 2021 By Robert Kravitz

Getting the Boss Behind Inbound Marketing

inbound marketing

Inbound Marketing and Ways to Win Executive Buy-in

Filed Under: Blog!, Content Marketing Academy, The Power of BUZZ Marketing Tagged With: inbound marketing, inbound marketing tools, why inbound marketing is important

May 29, 2021 By Robert Kravitz

There’s Riches in Niches

riches in niches

Here is an old expression often repeated in the PR industry: there’s riches in niches. The gist is that sticking to the niche markets you know best is typically the best path to take. Over the years, I’ve wavered from this, and while it worked in some instances, it did not go well for the […]

Filed Under: Content Marketing Academy, Blog! Tagged With: niches

May 28, 2021 By Robert Kravitz

Native Advertising: Here’s How to Make It Work

native advertising

According to the Federal Trade Commission, (FTC), “marketers and publishers are using innovative methods to create, format, and deliver digital advertising. One form is ‘native advertising,’ content that bears a similarity to the news, feature articles, product reviews, entertainment, and other material that surrounds it online. But as native advertising evolves, are consumers able to […]

Filed Under: Blog!, Content Marketing Academy Tagged With: native advertising

October 1, 2020 By Robert Kravitz

Buzz Words That Need to Buzz Off

buzz words

We see buzzwords in all types of content where they should never be used because they are boring jargon and in most cases too promotional.

Filed Under: Blog!, Content Marketing Academy Tagged With: buzz words, buzzwords, turning words into sales

September 5, 2020 By Robert Kravitz

Branded Articles: What You Need to Know

native advertising

The publishing world has been transformed. The old business model, highly dependent on page advertising, is simply not working that well any longer. To help them stay afloat, publishers have developed several new marketing products to supplement the income once derived from traditional advertising and one we are now seeing quite a bit of is […]

Filed Under: Blog!, Content Marketing Academy

June 20, 2020 By Robert Kravitz

6 Tips for an Effective Call to Action Button

call to action

Call to action buttons can be very important to convert visitors into subscribers and buyers so most importantly they must stand out

Filed Under: Blog!, Content Marketing Academy Tagged With: call to action

June 20, 2020 By Robert Kravitz

Earned Media Strategies to Promote Your Products for Free

earned media

Earned media is one of the most cost effective ways manufacturers can promote their products in trade publications. Let’s say you are a manufacturer of super-duper widgets, and you know of several trade publications that cater to those people who purchase and distribute a super-duper widget like yours. Now more than ever, you want those […]

Filed Under: The Power of BUZZ Marketing, Blog!, Content Marketing Academy Tagged With: content marketing, earned media, marketing content

  • 1
  • 2
  • 3
  • …
  • 5
  • Next Page »

Our Services

  • Thought Leadership Marketing
  • Social Media Marketing
  • Content Marketing
  • Article Publishing
  • Email Marketing

Follow us on Twitter

Tweets by @alturasolutions

Services

  • Thought Leadership Marketing
  • Social Media Marketing
  • Content Marketing
  • Article Publishing
  • Email Marketing

Recent Posts

  • Thought Leader Marketing: Five Tips You Need to Know
  • Why CEOs Must Become Thought Leaders
  • We Help Businesses and Individuals Become Thought Leaders
  • Thought Leadership Marketing Builds Credibility
  • The Makings of a Thought Leader

Contact Us

Email: solutions@alturasolutions.com
Phone: 312-880-8176

Office Location: 605 North Michigan Avenue, Chicago, IL 60611

facebook AlturaSolutions twitter AlturaSolutions linkedin AlturaSolutions

Copyright © 2022 · Log in