Say, did you know there are over 41,000 social media posts placed on Facebook every second? Wow. With traffic like that, how can a B2B marketer possibly make their social media posts stand out? Well, depending on the product or service, one way is to put less emphasis on Facebook. This platform and others like it […]
Hey, Are Newsletters Dead?
Here’s the good news: Studies indicate that 99 percent of us check our email every day. Here’s the not-so-good news: Open rates of newsletters are dropping and have been falling for several years now. The type of newsletters today that have the highest open rates in the U.S. are those that relate to hobbies, everything […]
Print is Dead, Right? Check Out this Video and See
Are You Taking These Steps to Make Your Social Media Posts Get Noticed?
Recently, a client asked if social media campaigns are still worth it. Just a few years ago, most posts did get far more exposure than they do today. That was before thousands of posts were going up every minute on LinkedIn, Facebook, and Twitter. With this in mind, it’s hard to imagine that just one […]
Do You Do These Five Things When You Blog? You Should!
Orbit Media Studios has just released its 2019 Annual Blogging Survey. Each year, Orbit, a leading web design and social media company based in Chicago, conducts a survey of several hundred bloggers. Survey questions range from how long it typically takes bloggers to write a blog post to what seems to produce the most effective […]
Social Media Metrics that Make Sense
For most B2B organizations actively involved in a social media program, the most important social media metric is the bottom line. Is the program getting results and are more visitors turning into sales? To get the most value out of a social media program, this question needs to be answered. However, when determining program effectiveness, […]
What’s Happening with Print Consumer Magazines?
To the surprise of many, some print consumer magazines are becoming more popular – and selling more subscriptions – in just the past few years, while other consumer print publications struggle to survive. Print publications across the board have been on the decline for the past decade. The publishers usually point the finger at the […]
What’s This? Millennials Are Reading Books in Print?
This may come as a bit of a shock, but millennials are reading, much more than we realize. Some of the latest research from Pew Research, the National Endowment of the Arts, American University, and other organizations point to the fact that millennials – those ages 19 to 29 – are not only reading more […]
Inspirational Quotes from AlturaSolutions
Inspirational Quotes from AlturaSolutions Gary John Bishop is the author of Unfu*k Yourself: Get Out of Your Head and Into Your Life. He is one of the leading personal development experts in the industry and has impacted tens of thousands of people worldwide with his no-nonsense “urban philosophy” approach. This short powerful book is inspiring […]
AlturaSolutions Brand Accelerator Program
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