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September 23, 2019 By Robert Kravitz

Headlines that Say “Read Me Now”

headlines for blogs

Ways to Turn Headlines into Site Readers “Every headline needs to offer a promise that the body copy delivers on,” says Jeff Goins, bestselling author of five books. “They need to sound like amazing opportunities. Otherwise, they’re not much of a promise. The way to capture attention employs power words in your headline that gets the reader […]

Filed Under: Content Marketing Academy, Blog! Tagged With: blog headlines, writing blogs, writing headlines

September 8, 2019 By Robert Kravitz

The Five Best Practices of Content Marketing

content marketing

Content marketing is about being a thought leader and it is through this thought leadership, that new customers are acquired and sales are made

Filed Under: Blog! Tagged With: content marketing, content marketing practices, content marketing tips

September 8, 2019 By Robert Kravitz

My First Experience With the Power of Content Marketing

content marketing experience

In the1990s, a building service contractor had his first experience with content marketing by pitching books he wrote on the professional cleaning industry

Filed Under: Blog! Tagged With: AlturaSolutions Communications, content marketing, content marketing persistance, professional cleaning industry, Robert Kravitz

September 5, 2019 By Robert Kravitz

Signed, Sealed, and Delivered: AlturaSolutions Monthly Newsletter for September 2019

Inbound marketing services

This months AluraSolutions Communications Newsletter contains information about:
The reasons we must use key questions instead of key words to improve SEO

Filed Under: AlturaSolutions Newsroom, Blog! Tagged With: AlturaSolutions Communications, alturasolutions newsletter, signed sealed and delivered

September 4, 2019 By Robert Kravitz

SEO Can Improve Using Key Questions

blogging

To Improve Your SEO Forget Keywords – Key-Questions, the ones used in searches are the way to improve SEO and get more site visitors

Filed Under: Blog!, Content Marketing Academy Tagged With: key questions, keywords, seo, seo basics

August 19, 2019 By Robert Kravitz

What an Inbound Marketing Strategy Looks Like

inbound marketing services alturasolutions

As we discussed in an earlier blog, an inbound marketing program is based on the sharing of quality, credible, and pertinent information that generates traffic to a company’s website, interest in its products and services… leading to sales. We also listed several goals of an inbound marketing program; however, the three which are the most […]

Filed Under: Blog!, Content Marketing Academy

August 18, 2019 By Robert Kravitz

With Inbound Marketing the End Customer Comes Knocking on Your Door

inbound marketing services alturasolutions

Inbound marketing is the sharing of quality and pertinent

Filed Under: Blog!, Content Marketing Academy, The Power of BUZZ Marketing Tagged With: inbound marketing goals, inbound marketing strategy

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