AlturaSolutions is a PR and Communications Agency for the Professional Cleaning and Other B2B Industries

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    • Results: Introducing the Kaivac No-Touch Cleaning System
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  • Interview Marketing Examples
    • Interview with Mike Keenan – Topic, Addressing Retail Theft
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    • Steve Jobs
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    • PRINT IS DEAD, RIGHT?
    • Thinking About Cutting Your Marketing Budget? Maybe Think Again
    • Inbound Marketing/Outbound Marketing What’s the Diff?
    • The Power of PR

February 28, 2020 By Robert Kravitz

How to Write the Perfect Product Release

product release

Product releases can prove very effective in marketing new and old products if sent out on a consistent basis every month

Filed Under: Blog! Tagged With: product placement, product release

February 28, 2020 By Robert Kravitz

Understanding Native Advertising (Branded Articles)

news publications

Native advertising refers to advertising in the guise of an editorial that is published in a print or online publication.

Filed Under: Blog! Tagged With: branded articles, native advertising

February 27, 2020 By Robert Kravitz

The Big Difference Between Push & Pull Marketing

inbound marketing

There are some real differences between the terms push marketing and pull marketing. While these terms have been used for decades, they have taken on more significance and more distinct meanings as a result of the Internet and online purchasing. What they refer to is the way information and products are marketed, but to two different groups: Distributors to […]

Filed Under: Blog! Tagged With: marketing, pull marketing, push marketing

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Our Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Recent Posts

  • Seven Steps to An Effective Earned Media Strategy
  • The Downside of Social Media for B2B Organizations
  • The Reasons Why Blogging Still Works
  • Here’s How to Turn Your Brand into a Thought Leader
  • Improving Efficiency: How to Way to Get More Things Done

Contact Us

Email: solutions@alturasolutions.com
LinkedIn: LinkedIn
Phone: 312-880-8176

Office Location: 605 N Michigan Ave, Chicago, IL 60611

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