The key reason so many of us receive so many email newsletters can be summed up in two words: they work.
Most companies, both large and small, report more interest in their products, increased web traffic, and improved sales figures every time one of their email newsletters is distributed.
One of our clients began a monthly email newsletter using our services about five years ago.
Since launching their newsletter, their business has grown significantly; articles that were published in major trade publications have been repackaged for their newsletter.
Readership has grown from about 1,000 subscribers to more than 8,000.
The company now considers their newsletter to be one of the most powerful and effective marketing strategies they have ever tried.
