AlturaSolutions is a PR and Communications Agency for the Professional Cleaning and Other B2B Industries

  • Home
  • About
    • Robert Kravitz
  • Contact
  • Services
    • Social Media Marketing
    • Article Publishing | Media Coverage
    • Website Management
    • LinkedIn Marketing
    • Interview Marketing
    • Videos and Graphics
    • Content Marketing Services
    • Newsletters
  • Blog
  • Results
    • Praise
    • Results: Introducing the Kaivac No-Touch Cleaning System
    • Results: Introducing Waterless Urinals
    • Results: Promoting U.S. Products and Portable Carpet Extractors
    • Results: Introducing Enviro Solutions Cleaning Solutions
    • Results: Promoting Green Cleaning and a Green Cleaning Advocate
  • Interview Marketing Examples
    • Interview with Mike Keenan – Topic, Addressing Retail Theft
    • Johnathan Tall Discuses the Need for Airport Profiling
    • VIDEO: LEXX Sanitizer Cleaner – This is a Good Product
    • Understanding Organized Crime in the Retail Sector
    • Waterless FORESIGHTS: The Status of Water in the U.S. Today
    • Retail Theft: Interview with Mike Keenan
    • VIDEO: Cleaning, Understanding, and Appreciating Waterless Urinals
    • Political Extremism: Conversations with TAL Global
    • Steve Ashkin INSIGHTS | The Difference Between Green Cleaning and Sustainability
    • VIDEO: Water Efficiency vs. Water Conservation | What’s the Diff?
    • VIDEO: Getting to Know LEXX Sanitizer & Cleaner
  • Videos
    • Making It in the Cleaning Business
    • We Help B2B Experts Become Thought Leaders
    • Why Hire AlturaSolutions?
    • Video: What is PR
    • Say, What Do You Know About B2B Marketing Videos
    • What We Do
    • How to Hire a B2B Inbound Marketing Company
    • Do You Know the Power of Content When it Comes to Generating Sales?
    • COVID and Marketing. What to do Now?
    • Steve Jobs
    • Windows 95
    • PRINT IS DEAD, RIGHT?
    • Thinking About Cutting Your Marketing Budget? Maybe Think Again
    • Inbound Marketing/Outbound Marketing What’s the Diff?
    • The Power of PR

March 17, 2023 By Robert Kravitz

The Power of Content Marketing

content marketing

In the1990s, a building service contractor had his first experience with content marketing by pitching books he wrote on the professional cleaning industry

Filed Under: Blog! Tagged With: AlturaSolutions Communications, content marketing, content marketing persistance, professional cleaning industry, Robert Kravitz

June 6, 2020 By Robert Kravitz

PR is all about Earned Media. You Don’t Pay for It

earned media

Many people are unsure exactly what a PR firm does. To help answer this question, we probably should discuss what a PR firm is not

Filed Under: Blog!, Content Marketing Academy Tagged With: communications, earned media, pr/communications, public relations, Robert Kravitz, what is public relations

April 13, 2020 By Robert Kravitz

Robert Kravitz Business Speaker Chicago

Robert Kravitz

Robert Kravitz is now a featured business speaker in Chicago, working with teh Chicago Free Speakers Organization, discussing the following topics: How to Get Your Business Featured In Trade Publications FOR FREE How B2B Businesses Can Take Advantage of the Power of LinkedIn Reopening, Cleaning, and Health in a Post-COVID World Presentation are presented live […]

Filed Under: Blog! Tagged With: AlturaSolutions Communications, business speaker, Robert Kravitz

April 6, 2020 By Robert Kravitz

The Art of Word Weaving and Promoting Product Features

earned media

What these articles attempt to do is to weave the benefits and features of a client’s products or services into an article in such a way as to also address a particular challenge the reader may be grappling with.

Filed Under: Blog!, Content Marketing Academy, The Power of BUZZ Marketing Tagged With: AlturaSolutions Communications, Robert Kravitz, social media for b2b, what is content marketing, what is public relations, word weaving

March 25, 2020 By Robert Kravitz

About AlturaSolutions Communications

b2b marketing

AlturaSolutions Communications is a public relations, communications, and content marketing firm working specifically with B2B and related industries.

Filed Under: About AlturaSolutions Tagged With: AlturaSolutions Communications, blogging tips, blogs, content marketing, pr/communications, product placement, public relations, Robert Kravitz

Our Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Recent Posts

  • Seven Steps to An Effective Earned Media Strategy
  • The Downside of Social Media for B2B Organizations
  • The Reasons Why Blogging Still Works
  • Here’s How to Turn Your Brand into a Thought Leader
  • Improving Efficiency: How to Way to Get More Things Done

Contact Us

Email: solutions@alturasolutions.com
LinkedIn: LinkedIn
Phone: 312-880-8176

Office Location: 605 N Michigan Ave, Chicago, IL 60611

Copyright © 2023