AlturaSolutions is a PR and Communications Agency for the Professional Cleaning and Other B2B Industries

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    • Results: Introducing the Kaivac No-Touch Cleaning System
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  • Interview Marketing Examples
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April 15, 2023 By Robert Kravitz

VIDEO: Earned Media vs. Branded Articles

  VIDEO: Earned Media vs. Branded Articles  

Filed Under: Blog! Tagged With: branded articles, thought leadership, thought leadership marketing

December 20, 2021 By Robert Kravitz

How Thought Leadership Articles Turn Words into Sales

thought leader

Thought leadership articles published in leading trade publications can be more powerful than we think, according to a 2019 study by Edelman public relations partnering with LinkedIn.  So, we are all on the same page, a thought leadership article can be defined as: A thought leadership article is typically an educational article that positions the author, usually […]

Filed Under: Blog! Tagged With: thought leadership

December 6, 2021 By Robert Kravitz

Tips on Writing Thought Leadership Articles

earned media

A thought leadership article does not need to be written as if it were being placed in a college textbook to be read by professors, scholars, and scientists. If you are writing a thought leadership article for readers who hold such professions, then yes, it should be scholarly. However, if you are in a B2B […]

Filed Under: Blog! Tagged With: thought leadership, thought leadership articles

Our Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Services

  • Thought Leadership Marketing
  • Digital Marketing
  • Content Marketing
  • Newsletter Marketing
  • Article Publishing
  • Interview Marketing

Recent Posts

  • Seven Steps to An Effective Earned Media Strategy
  • The Downside of Social Media for B2B Organizations
  • The Reasons Why Blogging Still Works
  • Here’s How to Turn Your Brand into a Thought Leader
  • Improving Efficiency: How to Way to Get More Things Done

Contact Us

Email: solutions@alturasolutions.com
LinkedIn: LinkedIn
Phone: 312-880-8176

Office Location: 605 N Michigan Ave, Chicago, IL 60611

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