Robert Kravitz and AlturaSolutions Communications have handled PR and communications for my company, Waterless Co. Inc., for more than 13 years. When he started, many people had never heard of waterless urinals, few understood exactly how they work, how much water they can save, and how they promote sustainability…the key word of the 21st century. […]
Waterless Co., Inc Releases White Paper Discussing the Future of Restrooms
“What the Pandemic Has Taught Us About Restrooms” December 1, 2020 – Vista, CA – Waterless Co., Inc., the oldest and one of the largest manufacturers of no-water urinals in North America published a White Paper today, highlighting the impact the coronavirus will have on restroom design in the coming years. The White Paper, “What […]
Installing Waterless Urinals: The Most Frequently Asked Questions
Installing Waterless Urinals: The Most Frequently Asked Questions was published for Waterless Co., Inc. Vista, CA – There have been several recent studies indicating more facilities will be installing waterless urinals or no-water urinals in the coming decade. Several reasons are given, and the most pressing is what is happening right now in California. The […]
How Waterless Urinals Produce Cost Savings
When making purchasing decisions, businesses are always focused on the benefits. While costs are always a factor, ultimately, it is the benefits that may derive from the purchase that take center stage. When it comes to saving water and using water more efficiently, typically, the critical benefit business owners see if they install waterless urinals […]
Hospital Installs Waterless Urinals
AlturaSolutions turns words into sales. This article was published for client Waterless Co., Inc. Several years ago, two hospitals in the Northeastern quadrant of the U.S. merged, creating one of the largest hospitals in the area. On top of merging, to accommodate the additional patients and added staff, plus provide other services for the community, […]
Introducing Waterless Urinals to the North American Market
Case Study: Introducing Waterless Urinals to the North American Market to Enhance Brand Awareness and the Benefits of these Products When contacted by Waterless Co, the oldest manufacturer of waterless urinals in the United States, we were asked to help them in three primary areas: Enhance the awareness of no-water urinals; at that time, many […]
